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McLaren 570S Won Red Dot Design Award

McLaren 570S won the Red Dot Design award. McLaren’s design director, Frank Stephenson, created the McLaren Automotive’s design philosophy, by beginning with the MP4-12C, the hyper car P1. During this rapid evolution, I was expecting to see them earn the Red Dot Design award.

Personally, I always loved the cars which received the Red Dot Design award. It gives another appeal to the product among its competitors. Especially in the car industry, the super car business is focused on horse power and some extravagant designs. Or still with golden ratio to the save the business.

However, receiving the Red Dot Design award gives another unique personality to the car beyond its functionality. In addition, Frank’s unique design approach and focus on form equals function approach helps us to understand the logic behind this award.

McLaren 570S

McLaren 570S

McLaren 570S

McLaren 570S

McLaren 570S

McLaren 570S

McLaren 570S

McLaren 570S Coupe Launch 2015 Portimao
McLaren 570S Coupe Launch 2015 Portimao
McLaren 570S
McLaren 570S Coupe Launch 2015 Portimao
McLaren 570S
McLaren 570S Coupe Launch 2015 Portimao
Categories
Cars

McLaren 570S

McLaren revealed its latest model, the 570S, a few days ago in New York. In terms of automotive, it is an entry level model, designed to compete with the Porsche 911. The 570S is the best looking McLaren at the moment and my new favourite McLaren!

So why do I love it?

The main reason is the 570S looks fantastic! Thanks to the evolution of McLaren’s design philosophy, they have created a car that looks beautiful from every angle. The 570S’s exterior is designed to optimise its cooling and down force. Other McLaren cars may look amazing but the 570S’s rear-end design is breath-taking. In addition, the interior looks phenomenal! In my view, the 570S offers the most premium interior in McLaren Automotive’s entire range. Even though, I am a person who is keen on semi-autonomous driving and considers seat ventilation the most important feature, I would definitely buy a 570S! I don’t know how Frank Stephenson designed the rear-end but it looks amazing.

Engine

The 570S features a V8 3.8-lt twin-turbo petrol engine that generates 570 HP and 600 nm of torque. You might be thinking that this is the same engine already present in the other models. However, McLaren Automotive individually designed 30% of this engine from scratch. The engine is also coupled with a 7-speed double clutch automatic gearbox.

Moreover, the 570S is designed to be driven everyday like the Bugatti Veyron (which really was designed to be driven everyday, I am not joking). The seats and the independent adaptive damping system provide maximum comfort for longer journeys. Also, the design of this car provides extended space for luggage as well.

Personally, I really love the McLaren 570S. It is a great alternative to the Porsche 911 and it would be a real challenge to see which one is better. Unfortunately, I haven’t driven either of them, but I do know one thing, McLaren is offering a unique driving experience that has not been available in this segment before!

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Photos Credits | McLaren