Aston Martin’s Toyota iQ based new small car Cygnet is targeting youngs. Very interesting! As they announced, Cygnet will be sold only to current Aston Martin owners, I really wonder how they could those young people with Aston Martin :) They could find some in Russia, China and in Gulf Countries! Overall, we can say that, this is the most effective PR campaign every made. Targeting to a group which cannot buy the product! Is this second Smart disaster?