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Cars

Pastel Coloured Rolls Royce Cullinan, Ghost, Dawn and Wraith

Rolls-Royce recently released a new colour scheme at Pebble Beach. You might be thinking that Rolls-Royce already offers an infinite number of colours, so how can they offer a new scheme? The issue with the indefinite number of colours is our brain. Our brains have limited cognitive power; so, when you overload them, they cannot make a decision and stick to the status quo. I have covered this in my other blog.

Let us return to the new colour scheme: it is pastel colours. At the moment, they are available for Ghost Black, Dawn Black, Wraith Black and Cullinan models. Does it sound a bit too ‘softy’ for Rolls-Royce? Actually, this new colour scheme totally changed my perception of Rolls-Royce cars. Quite honestly, they constitute state-of-the-art technology on wheels, coupled with an interesting and eclectic clientele. The bespoke combinations I saw with the Rolls-Royce cars gave me a really big shock!

Also, the Ghost series (Wraith and Dawn) are based on the previous generation BMW 7-Series, so I struggle to like them anymore. They are quite old in terms of technology. However, it seems like the pastel colour scheme has changed everything. The Rolls-Royce car range looks much softer and down to earth. The pastel colour scheme has transformed the vehicles, making them more appealing to a new customer range. Basically, Rolls-Royce head office has applied the ‘framing effect’ principle from Behavioural Economics.

In the event that you are planning to buy a brand-new Rolls-Royce; I would highly recommend the new pastel colour scheme.

Pastel Coloured Rolls Royce Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Coloured Rolls Royce Cullinan Pastel Coloured Rolls Royce Pastel Coloured Rolls Royce Pastel Coloured Rolls Royce Pastel Coloured Rolls Royce Pastel Coloured Rolls Royce Pastel Coloured Rolls Royce Pastel Coloured Rolls Royce Pastel Coloured Rolls Royce
Pastel Coloured Rolls RoycePastel Coloured Rolls RoycePastel Coloured Rolls RoycePastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Cullinan Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce Pastel Colour Rolls Royce

Photo Credit // Rolls-Royce

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Cars

Pebble Beach 2014 BMW

More photos from Pebble Beach 2014. BMW featured the i8, M5 and BMW Vision Future Luxury vehicles (According to Newspress photos). M5 is not something extremely unique and special but i8 and Vision Future Luxury were the eye catching ones!

Photos Credits
Newspress
Categories
Cars

Jaguar XF, XJ with All-Wheel Drive

Jaguar XF and XJ are now available with all-wheel drive option, revealed at Pebble Beach. Jaguar was the only company does not offer all-wheel drive option in premium segment despite the engagement with Land Rover. Now it is available with XF and XJ but only with 3-lt V6 petrol engine (340 PS) and this leads no proper market share in emerging markets, where the customers have more tendencies on diesels.
Honestly, within in existing petrol prices level and increasing demand to diesel vehicles, Jaguar should have offered the all-wheel drive option with diesel engines. Thus, Jaguar could have more competitive power.
Jaguar’s all-wheel drive can split the torque 50/50 among front and rear, 8-speed automatic gearbox with auto start/stop is available.
Hope to see all-wheel drive rest of the engine range.

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Jaguar