However they share something in common. They name their products in number.
D&G and Chanel are naming their fragrances with number, not all of them but some of them. We know the story about Chanel; Coco Chanel is presented with various frangrances and each of them had a number to be identified easily and she didn’t wish to change the No.5 and it became an icon.
D&G named its new fragrances with number and names; 1, 3, 6, 10 and 18. Unfortunately, I didn’t have chance to try them all. And also I really wonder the story behind this naming.
And Audi is naming its products with number and putting eihter A, S ,R and Q in front of them. Unfortunately, Audi’s products do not smell very nice or nobody is going to spray any liquids from those cars to their body. However, as the times passes Audi’s products are turning into better products. May be one day, they will be like Chanel No.5